STAND OUT FROM THE HERD
BRAND HERO / MESSAGING PRO
Do you read your competitors’ websites? I sure as bleep read mine.
Sadly, most blur into a sea of sameness. “I write copy that gets attention and delivers results… I write compelling copy for websites, brochures, sales letters, and more… I write killer landing pages.”
Where’s the love in that? The charm? The personality?
You have less than 3 seconds to grab an online reader. The personality of your brand is the number one reason a consumer will trust and believe in you. And personality pays: the correct brand voice can double your ROI.
So if you want more than words, get in touch.
NO ONE BELIEVES MARKETING
Most people, especially millennials, don’t believe brands. (When Trust Falls Down) Marketing is seen as pushy, fake, and more concerned with profits than fair play. Even social media is losing ground as it becomes absorbed by the establishment and riddled with fake reviews. So, how can brands market themselves to people who don’t believe marketing? You need to be real. You need to be gutsy. You need to have emotional depth. In other words, you need me.